In a recent speech on healthcare reform, President Obama argued that while the current system works for many in this country, it fails hundreds of thousands of others.
So make no mistake, the status quo on healthcare is not an option for the United States of America. It’s threatening the financial stability of families, of businesses, and of government. It’s unsustainable, and it has to change.
Obama is essentially saying that health benefits as we know them are on the endangered list, and that inaction is equivalent to extinction. This is important if change is to be seen as something distinct from the risk of a loss.
(Note: this entry originally appeared at consumerology.com)